Parsippany-Troy Hills Planning Board Meeting – November 23, 2020

PARSIPPANY — Parsippany-Troy Hills Planning Board Meeting – November 23, 2020.

Click here to download the agenda.

Mayor Announces $4 Million in Investments for Lake Hiawatha

PARSIPPANY – Mayor Michael Soriano announced $4 million in major grant funding for the Township at a press conference on North Beverwyck Road on Tuesday morning, December 1.

This landmark infusion of capital includes a new Library in Lake Hiawatha, Phase 1 of North Beverwyck Road streetscaping, and the completion of what will be the largest contiguous tract of open space in Parsippany. These grant funds were secured to improve the walkability and aesthetics of North Beverwyck Road, to benefit small businesses, to modernize Lake Hiawatha’s Library branch, and to work toward the creation of Henry N. Luther Park. These projects will benefit Parsippany’s economy and improve the quality of life in the most densely populated area in the Township.

“Our refurbishment of North Beverwyck Road began with the installation of signs bearing its original name: Washington’s Trail,” said Mayor Soriano. “It continued with a major walkability study conducted in partnership with The College of New Jersey, and plans for streetscaping improvements to make this downtown a more walkable destination.”

Lake Hiawatha will benefit from the “Library Construction Bond Act” – from which the Township was awarded $2,999,530 – specifically for the construction of a brand new library branch in Lake Hiawatha. The new construction will also include critical technology upgrades to better serve and be more accessible to Township residents. (Click here for related article)

Lake Hiawatha will also benefit from a Morris County Open Space Grant – an award of $659,000 – to acquire a 5.4-acre tract of land along Knoll Road. This will complete the Township’s acquisition of 30 acres of contiguous open space, to create Henry N. Luther Park, which will be Parsippany’s largest municipal park and the Township’s 32nd public park. In addition to passive and active recreation opportunities, the park will have direct access to the proposed Boonton Reservoir Trails Project. This acquisition will be the culmination of an over 30-year investment to preserve the open space in Lake Hiawatha. (Click here for related article)

North Beverwyck Road will soon benefit from the “Municipal Aid Grant” – an award of $351,700 – specifically for Phase 1 streetscaping. This program will widen sidewalks, improve traffic management, install new infrastructure, and advance other aspects to the benefit of North Beverwyck Road’s mobility, aesthetics, and economic activity.

In total, the three grants comprise $4,010,230 in direct economic investment into Lake Hiawatha and the surrounding community. This infusion of funds is unprecedented in the Township. These grants are a major step in the Soriano administration’s efforts to assist local businesses, improve the quality of life for residents, and make North Beverwyck Road a downtown destination.

“Grant funds do not automatically appear,” Mayor Soriano said. “Our receipt of this capital is the culmination of months and years of hard work and dedication by our Township staff and professionals.”

Parsippany Economic Development Committee Chairman Robert Peluso said “Well informed and engaged citizens will undoubtedly bring positive returns for Lake Hiawatha and our entire community. Our investment in Lake Hiawatha will create a vibrant downtown, but our community needs to design what it is really going to look like while preserving our past and creating a long future. Over the years, our Economic Development Advisory Committee and the Parsippany Area Chamber of Commerce recommended streetscape solutions and upgrades for Lake Hiawatha’s downtown area that included vehicle parking. Through major grant funding, the investment in our library system and recreational facilities will ensure that our Township is taking a stronger role in providing services and recreational opportunities without raising taxes for our residents and businesses. We look forward to continuing to support forward progress in our community.”

“I am pleased to see the long-standing advocacy by past and present Township officials and staff are finally getting the deserved attention and funding grants. Our businesses sorely, and immediately, need improved aesthetics in this district to draw more customers and clients to our region. These projects must be completed in a timely fashion to help business owners and residents recover from the lost business and uncertainty caused by COVID,” said former Council President Louis Valori.

Parsippany-Troy Hills Municipal Buildings Will Close Starting December 7

PARSIPPANY — All Parsippany Municipal Buildings will close starting Monday, December 7 to public access, due to the increase in COVID-19 cases.

Residents and businesses requiring township services will be required to set an appointment with the appropriate department. Below is a listing of all department telephone numbers.

Parsippany-Troy Hills Council Meeting – November 10, 2020

PARSIPPANY — Parsippany-Troy Hills Council Meeting – November 10, 2020.

Click here to view the agenda.

Prosecutor’s Office Engage with Faculty and Student Athletes from High Schools

PARSIPPANY — On November 30, Acting Morris County Prosecutor Robert J. Carroll and Detective Supervisor Patrick LaGuerre met virtually with the Superintendent of Parsippany-Troy Hills Township Schools, Principals, Assistant Principals, and Football Team Coaches and Athletes from both township high schools.

Detective Supervisor Patrick LaGuerre

The meeting was an opportunity for Acting Prosecutor Carroll to introduce himself and freely interact with participants, as well as offer an inspirational message to the athletes based on his personal experience. Recalling his years as a college athlete at Wake Forest University, Acting Prosecutor Carroll discussed how playing football taught him life lessons including self-discipline and the ability to accept constructive criticism, all attributes that had a positive influence on his life, even until the present.

Detective Supervisor LaGuerre discussed his role with the Morris County Prosecutor’s Office, emphasized the importance of building a bridge with all of our community partners, and how making good decisions is essential for a successful future.

Acting Morris County Prosecutor Robert J. Carroll said “It was an honor to meet with these members from our community and I want to thank Parsippany-Troy Hills School Superintendent Barbara Sargent for ensuring that it occurred. Anytime that we as established adults have a moment to share experiences with our youth and younger generations that may have a positive impact on them, we must seize that opportunity and follow through.”

Parsippany-Troy Hills Township Meeting – November 24, 2020

PARSIPPANY — Parsippany-Troy Hills Township Meeting – November 24, 2020

Click here to download the agenda.

A letter from Dr. Barbara Sargent

Dear Parsippany-Troy Hills Families,

I hope you enjoyed a relaxing weekend and were able to take advantage of the beautiful weather.

We have been extremely fortunate in keeping our schools open fairly consistently for in-person instruction since September. As anticipated, the number of positive cases of COVID-19 has risen in New Jersey and in our Northwest Region over the past several weeks, moving Morris County and all of NJ to “High Risk” (Orange) status. As per NJ Department of Health guidelines, a transition to “Very High Risk” (Red) would require a transition to Fully Remote/Distance Learning. School districts should then wait a minimum of 14 days before bringing students back for in-person learning.

Additionally, the incidents of staff members needing to quarantine as a result of being a close contact or having a member of their household test positive for COVID-19 is growing, making it challenging in some schools to adequately supervise students. We are tracking this on a daily basis in the event that Fully Remote/Distance Learning needs to be implemented.

While our intent at this time is to continue with in-person instruction and the new K-8 hybrid schedule which began today, it may be necessary for the district to transition to Fully Remote instruction at some future point and I want you to be prepared.  In the event that the district transitions to Fully Remote instruction, you will be notified via School Messenger, and school principals and I will share further information about the daily schedule and instructional expectations. There may be little time to prepare for this transition, so it is important to consider alternate child care plans now so that your family is ready.

Please understand that we absolutely want to keep schools open and have children attend in-person.  Health and safety guidelines have been established by the NJ Department of Health to keep staff and students safe and to prevent community spread of COVID-19. They must be followed.

Finally, please note that there have been updates to the Daily Health Screening Form.

We have a little more than three weeks left until the December holiday break. Let’s continue to make smart choices that keep our school community safe.

Barbara Sargent, Ed.D.
Superintendent of Schools

Route 46 East Closed Prior to Edwards Road

PARSIPPANY — Route 46 East closed prior to Edwards Road is closed due to an accident. All traffic being diverted onto Route 80 East due to a utility pole/wires falling onto the roadway.

Additional details will be published as they become available.

Crews are fixing the downed utility poles at Route 46 and Edwards Road
Wires landed on the truck
Follow detours

Council Meeting Scheduled for Tuesday, December 1

PARSIPPANY — The Township of Parsippany-Troy Hills will conduct its regularly scheduled council agenda meeting Tuesday, December 1 at 7:00 p.m.

Due to the ongoing COVID-19 pandemic, the meeting will be held via a web conferencing program named WebEx. This program will allow the public to listen in to the meeting and to participate during the public portion session only. This program uses a “raise hand” button in the software to address those who wish to speak during the public portion.

Please be advised that in order for a member of the public to speak during the public portion, they will need to provide their first name, last name, email address, address, and city accurately. Anyone not using their real name and address will not be allowed to speak during the public portion.

For more information, please contact the Township Clerk’s office at (973) 263-4351 or email pthclerk@parsippany.net.

Skunk Tested Positive for Rabies on Oswego Avenue

PARSIPPANY — The Township of Parsippany Troy-Hills Health Department was notified on November 25, that a skunk off Oswego Avenue in the Lake Hiawatha section has tested positive for the Rabies virus.

Rabies is a fatal disease of warm-blooded mammals caused by a virus, most frequently spread through a bite or scratch from an infected animal. An infected animal has the rabies virus in its saliva and infects other animals or people through bites and contact with saliva. Once infected animals become ill, they may bite or attack other animals or people.

Common carriers of the virus are raccoons, skunks, foxes, woodchucks, bats, and feral (stray) cats.  You are advised to stay away from wild animals and animals that you do not know.  Please DO NOT FEED STRAY ANIMALS.  Do not make pets of wild animals.  Be certain that your dog is properly licensed, vaccinated, and up to date on their rabies vaccination. If you know of any stray cats, or dogs, or any other animal in the area acting strangely, please contact the Parsippany Animal Control at (973) 263-7083.

Please keep garbage in a container with a tight-fitting lid to prevent attracting animals. Clean up spilled birdseed. Do not leave pet food out for extended time periods.

If you are exposed (either bitten or scratched) by any suspected animal; please act promptly.  Immediately wash the bite wound with soap and water and call your physician and the Health Department.  If your pet is bitten or in a fight with a wild animal, please contact the Parsippany Health Department at (973) 263-7160 and your Veterinarian.

Another COVID-19 Case at Knollwood School

PARSIPPANY— Dr. Barbara Sargent sent the following information to the parents and staff at Knollwood School.

November 28, 2020

Dear Knollwood School Community,

This letter is to inform you that an individual at Knollwood School has tested positive for Coronavirus Disease 2019 (COVID-19). The District is coordinating closely with public health officials and following CDC, state, and local health department guidance in order to assure the health and safety of our community. If you were in close contact with the individual you will receive a separate notification from your local Health Department.

Cleaning and disinfecting of all exposed areas have been completed.

We understand the level of concern regarding COVID-19. We encourage all community members to continue following the Centers for Disease Control and Prevention promoted safeguards, such as:

•      Staying home when you are sick;

•      Washing hands often with soap for at least 20 seconds;

•      Covering coughs and sneezes and properly disposing of tissues;

•      Limiting close contact with people who are sick and not sharing food, drinks and utensils;

•      Practicing social distancing (staying at least 6 feet apart);

•      Wearing a face covering while in school; and

•      Continuing to monitor your health for symptoms.

As always, we appreciate our community’s support and cooperation. You can assist us by remaining vigilant but sensible in your approach to dealing with this health concern. Should you have any questions about this situation, please feel free to contact Mrs. Merisa Rosa – (973) 263-7060. Below are some resources that might be helpful.

RESOURCES

a. NJDOH COVID-19 Information for Communities and the General Public: (click here)

b. Get the Facts about Coronavirus: (click here)

c. Symptoms of COVID-19: (click here)

d. Testing: (click here)

e. How to Protect Yourself: (click here)

f. What to Do if You Are Sick: (click here)

Barbara Sargent, Ed.D.
Superintendent of Schools

Attorney General Grewal Issues Additional Guidance to Prosecutors on Handling Low-Level Marijuana Possession-Related Cases

MORRIS COUNTY — Attorney General Gurbir S. Grewal issued additional guidance to prosecutors concerning the prosecution of low-level marijuana cases, supplementing his August 29, 2018, and November 4, 2020 guidance.

Attorney General Grewal directed all New Jersey municipal, county, and state prosecutors to adjourn, until at least January 25, 2021, any juvenile or adult case solely involving the following marijuana possession-related offenses:

    • possession of marijuana or hashish in violation of N.J.S. 2C:35-10(a)(3);
    • possession of marijuana or hashish in violation of N.J.S. 2C:35-10(a)(4);
    • being under the influence of marijuana or hashish in violation of N.J.S. 2C:35-10(c);
    • failure to make lawful disposition of marijuana or hashish in violation of N.J.S. 2C:35-10(d);
    • use or possession with intent to use drug paraphernalia under N.J.S. 2C:36-2 involving only marijuana or hashish;
    • possession of a controlled dangerous substance while operating a motor vehicle in violation of N.J.S. 39:4-49.1 involving only marijuana or hashish; and
    • any disorderly person offense or petty disorderly persons offense subject to conditional discharge pursuant to N.J.S. 2C:36A-1 involving only marijuana or hashish.
    • For cases involving the above-enumerated charges as well as other offenses, the Attorney General directed prosecutors to use their discretion to either postpone the case in its entirety or seek dismissal, without prejudice, of the marijuana possession-related charge(s) and proceed with the prosecution of the remaining charges. Notably, today’s guidance does not affect the prosecution of cases charging the distribution of marijuana or possession of marijuana with intent to distribute.

“Fairness demands that we suspend prosecution of marijuana possession-related cases while we await direction from the Legislature on the parameters for the decriminalization of marijuana and legalization of regulated adult-use cannabis,” said Attorney General Grewal. “It simply does not make sense or serve justice to proceed with prosecutions on charges that may be foreclosed soon through legislative action.”

Previously, on November 4, the Attorney General issued guidance to law enforcement emphasizing that they have broad discretion in handling low-level marijuana offenses, and encouraging them to exercise that discretion in light of anticipated legislative action that may decriminalize marijuana.

Attorney General Grewal reiterated that more comprehensive guidance, including direction on handling previously adjudicated matters, will follow when the Legislature provides details of the framework for marijuana decriminalization and the legalization of adult-use cannabis.

Guidance for Marijuana Possession Cases Pending in Municipal and Superior Courts: click here.

Guidance Regarding Municipal Prosecutors’ Discretion in Prosecuting Marijuana and Other Criminal Offenses, August 29, 2018: click here.

Interim Guidance on the Constitutional Amendment Legalizing Cannabis, November 4, 2020: click here.

Morris County GOP Announces Victories Throughout County

PARSIPPANY — With the election results in Morris County now certified, the Morris County Republican Committee (MCRC) is announcing victories throughout the county amid an unprecedented election.

Morris County Republican Chairwoman Laura Ali lauded the victories, “We are so proud of all of our candidates, they faced an unprecedented election year with purpose and resolve and emerged victoriously. We are thrilled they will continue to represent the residents of Morris County.”

State, County, and local Republican candidates prevailed across Morris County, with strong margins of victory for Senator Anthony Bucco, Assemblywoman Aura Dunn, and Freeholder Tayfun Selen. Local candidates also outperformed their Democrat opponents in spite of strong headwinds, including impressive wins in, Boonton, Chatham Township, Chester Borough, Jefferson, Mendham Borough, Montville, Morris Plains, Mountain Lakes, Pequannock, and Randolph.

“We had top-notch candidates and incumbents and the residents of Morris County overwhelmingly supported the excellent governance and quality of service these public servants continue to provide. We must thank the entire Republican County Committee who really stepped up to help bring our winners across the finish line,” said Peter J. King, Vice-Chair of the Morris County Republican Committee.

MCRC strategically utilized social media, text messaging, digital communication, and direct mail for voter contact and fundraising for candidates. With over 75,000 volunteer phone calls, 15,000 doors knock 200,000 paid text messages, coordinated a county-wide comprehensive challenger program, and designed and implemented an analytics tracking database that enabled MCRC to track returns and determine races in advance based on modeling throughout the campaign.

“Given this was a mainly vote-by-mail election, unlike New Jersey has ever seen, it was essential we met the challenge seriously and organized a strong grassroots campaign to inform voters of the process and ensure they returned their ballots. Our GOTV strategy started on Labor Day,” Chairwoman Ali said.

As of November 20, when the election results were certified, the estimated turnout in Morris County was nearing 80% with Republican and Democratic turnout appearing to be neck and neck. For more information on the Morris County Republican Committee’s future events and initiatives click here.

Update: Mayor Soriano to Announce Landmark Investments in Lake Hiawatha

PARSIPPANY — Parsippany Troy-Hills Mayor Michael A. Soriano will be joined by small business owners, residents, and Township staff to announce a significant new economic investment in the Township, on Tuesday, December 1 at 10:00 a.m.

Through the hard work and dedication of the Township, Parsippany will soon see improvements for pedestrian traffic, new construction on a community resource, and the culmination of 30 years in creating a new recreation area, all to serve the residents of Parsippany-Troy Hills.

Participants will discuss each of these new initiatives in greater detail at a press conference at the Parsippany Municipal Parking Lot on the corner of North Beverwyck Road and Minnehaha Boulevard.

The Township of Parsippany is considered the crossroads of Northern New Jersey. With a population of over 53,000 residents, Parsippany is the most populous municipality in Morris County. This economic investment will offer a tremendous and immediate impact benefitting the most densely populated area of the Township. Parsippany takes great pride in its small, local, and family-owned businesses. Investments like those being announced on Tuesday, December 1 will assist local businesses, and provide a major step in making North Beverwyck Road a downtown destination.

Editors Note:  The date has been changed to Tuesday, December 1 due to the weather forecast for Monday.

Look who is ready for adoption!!! It’s Tofu!!!!

PARSIPPANY — Two-year-old Tofu came to us with a broken back. His family had let him suffer for weeks or longer before we were finally able to convince them to relinquish him to the rescue. Tofu has been seen by a specialist, gotten his wheels, and is ready for adoption!!!

Tofu is a Shih Tzu and will need to be in his wheelchair for the rest of his life. We are looking for a special family with similar special needs dog experience to adopt him. Tofu LOVES other dogs and also really enjoys going for walks! He’s still a playful pup despite his life-changing injury.

Tofu needs to go to aqua therapy and will need to be seen by a neurologist regularly for check-ups. He is so sweet, affectionate, and funny we know he is worth the extra care!

Due to his injury, Tofu needs to be expressed 3 times a day to urinate. When he is left alone, he is put in a small area to make sure he is still comfortable but also safe. He loves treats, getting snuggles from his foster dads, and loving on his doggy foster siblings.

If you’re looking to open your home to a very special, sweet boy, apply to adopt Tofu!

If you are interested in adopting Tofu, please fill out an application by clicking here.

Click here to follow on Instagram; Click here to follow on Facebook.

Volunteers Needed For Blood Drives

MORRIS COUNTY —New Jersey Blood Services (NJBS), which provides blood for local patients, is looking for a few good volunteers.

The blood drive volunteer is an integral member of our team whose tasks include assisting donors with registration and/or at the refreshment area. No medical background necessary. Volunteers should be outgoing to provide friendly customer service and be able to perform tasks as needed. Must have transportation.

All training is provided including additional precautions for the safety of our team and blood donors.  For additional information call or text Sharon Zetts, Manager, NJBS Volunteer Services at (732) 850-8906, Monday to Thursday 9:00 a.m. to 4:00 p.m.

To apply online as a blood drive volunteer click here.

Troy Hills Elementary School K-Kids Held a Food Drive

PARSIPPANY — Troy Hills Elementary School K-Kids collected food and donated it to various Troy Hills Families and the Parsippany Food Pantry

In addition, they donated diapers, formula, and jackets to Camden Street School in Newark.

K-Kids is a community service club for fourth and fifth-grade students.

Troy Hills K-Kids is sponsored by the Kiwanis Club of Greater Parsippany.

K-Kids can provide opportunities for students to discover their heart to serve. When students discover their heart to serve, they decide that serving others is a new, exciting way of life. The service club experience at a young age can help students accept their own ability to make a difference, enhance their knowledge of their own passions and convictions, and develop their ability to empathize with those in need in their communities.

 

Parsippany Positive COVID-19 Rate Rises

PARSIPPANY — Morris County authorities are reporting a moderate increase in the rate of COVID-19 cases, consistent with a statewide uptick, citing a correlation with increased indoor gatherings prompted by cooler outdoor temperatures.

“New Jersey is seeing moderate increases in community spread of COVID-19 and the New Jersey Department of Health has indicated that it is anticipating a second wave. There has been an increase in a transmission associated with gatherings, especially gatherings held indoors,” said Morris County Health Officer Carlos Perez.

Morris County reports that the number of positive COVID-19 cases in Parsippany from November 17 to November 23 has increased by 97 new cases.

Below is the revised new COVID-19 cases in Morris County during the same period.

The County Office of Health Management and local health departments continue to perform essential duties to prevent the spread of infections, including enhanced surveillance and contact tracing, which is the process of identifying and notifying people who may have been in contact with someone infected with COVID-19 to prevent further spread of the disease.

“It is important that persons instructed to quarantine and isolate by their local health department and/or healthcare provider do so to prevent the spread of infection,” said Perez.

Contact tracers, he said, will not ask for social security numbers, bank or credit card information, health insurance information, immigration status, or criminal history.
“They are only following up about potential exposure to COVID-19 cases, to determine if a person has symptoms and needs to self-isolate. Report any calls from persons identifying themselves as contact tracers and requesting such information to your local police department,” Perez said.

Health professionals emphasize that COVID-19 is preventable if individuals:
1. Wear a cloth face covering when in public (both indoors and outdoors).
2. Practice social distancing (maintain a 6-foot space between you and others).
3. Follow good respiratory hygiene recommendations.
4. Cover coughs and sneezes with a tissue or sleeve, not your hands.
5. Wash your hands often with soap and water. Use alcohol-based hand sanitizer if soap and water are not available. Do not touch your eyes, nose, or eyes with unclean hands.
6. Get a flu shot.
7. Stay home if you are sick and avoid sick people.
8. If you become ill, call your healthcare provider before going to a doctor’s office or the emergency department of a hospital.

Becchi Concedes New Jersey CD-11 Race to Sherrill

PARSIPPANY — Rosemary Becchi, the Republican candidate in New Jersey’s 11th congressional district, concedes the election to Mikie Sherrill.

“I’m very proud of the campaign we’ve run,” Becchi said. “I want to thank, wholeheartedly, everyone who supported me throughout this process– from my family, campaign staff, volunteers, to the voters themselves. It was a hard-fought campaign and over 206,000 voters supported our platform but unfortunately, we came up a little short and ultimately lost by 6%.

Throughout this campaign, it was clear to me that the people of this district want a representative to focus on the people and the issues that matter most to the district. Our country will face many challenges in the coming months and years and never has it been more important to put people over politics. We must continue to advocate for policies that will help us restart our economy, support our law enforcement, protect those that are most vulnerable, including those that are disabled as well as our children, and advocate for those who fought for us, our veterans. I will continue to fight for these values as I know others in the district will. I wish Mikie Sherrill well and hope that she has heard the voices of all of the people of the eleventh district and will work to unite our district, state and country” Becchi concluded.

Lidl Supermarket Coming to Lake Hiawatha?

PARSIPPANY — Lidl submitted an application to the Parsippany-Troy Hills Planning Board recently. The application (No.: 20:524) seeks a Preliminary and Final Major Site Plan with ‘C’ Variance Major Soiling Moving Permit for Block: 483 Lots: 1. The application is scheduled to be heard on Monday, December 7 starting at 7:30 p.m. This meeting will be held virtually. To login into the meeting click here. To view a copy of the agenda click here.

The block and lot number is located at 435 North Beverwyck Road, the site of the current Foodtown Store. The property is owned by Holly Gardens, Inc.

German discount grocer Lidl announced plans to open ten more supermarkets across New Jersey by the end of 2021 and double its store count in the Garden State.

A spokesperson said “it is too early to give specifics on additional sites in New Jersey” when asked about the status of the proposed location. Some of the locations planned include Bayonne: Harbor View Marketplace; Route 440 and Goldsborough Drive; Brick: Hooper Avenue; Egg Harbor: Fire Road; Garwood: South Avenue;  Glassboro: Delsea Drive; Gloucester: Blackwood; Lawrenceville: South Black Horse Pike;  Park Ridge: Kinderkamack Road; Weehawken: Park Avenue and Woodbridge: St. Georges Avenue.

The German grocer recently opened a store in Bayonne: Harbor View Marketplace; Route 440 and Goldsborough Drive. Its other New Jersey locations are in Bergenfield, Cherry Hill, Eatontown, Hazlet, Howell, Lacey, North Brunswick, Union, and Vineland.

Although a newcomer to the US grocery market, Lidl offers the best prices for both food and non-food items – up to 50% lower than its competitors. In the latest weekly ad, there are many hand-picked award-winning food products from various categories – dairy, deli, bakery, vegetable, meat, beer & wine. Lidl isn’t only about grocery. Every week you can find sales of selected heavily discounted items like clothing, baby products or kitchen appliances.

Lidl is a German supermarket chain focusing on selling discount products. The company was established in 1930 by Josef Schwarz, but the first discount store was opened only in 1973. Nowadays, Lidl operates over 11,000 Lidl stores throughout 32 countries including Europe and the United States. In the US, the first Lidl store was opened in 2017 and to date, the number of supermarkets had increased to over 60. Lidl is considered one of the most successful food retailers in the US and in other countries. Lidl’s motto is “Big on Quality, Lidl on Price”.

Lidl is highly appreciated by customers for the quality of products and service. The company is recognized in various prestigious rewards for its innovations and has a reputation as a constantly developing business. Every year Lidl implements more and more innovations that make shopping easier, such as MyLidl App available on iOS and Android or special theme-oriented sales.

For more information click here.