PARSIPPANY — Pet Valu, a premium pet supplies and accessories chain, is currently hosting its 7th annual Pet Appreciation Month to raise money for local rescues and find forever homes for as many pets as possible. Throughout April, customers can donate at any Pet Valu store nationwide by purchasing a festive pet bandana for $5.00 or a Paper Paw to hang in the store’s window for an amount of their choosing. Anyone who donates will receive a $5.00 coupon to use at Pet Valu, and their donation will go directly toward the rescues in their community.
Pet Valu is located at 3053A US-46 in the Morris Hills Shopping Center,
As part of the month-long celebration, Pet Valu will also host a National Adoption Weekend on April 21 to April 23. From Friday through Sunday, local rescues will be at Pet Valu stores with adorable animals up for adoption by loving families. Specials sales, raffles and refreshments will also be offered all weekend long. Those who adopt will receive a free bag of pet food and other store coupons. Last year, 927 animals found homes, while over $510,000 was raised during Pet Appreciation Month in entirety.
Though only a few months into the year, Pet Valu’s fundraisers for national animal causes and local shelters have already seen a substantial uptick in customer participation. In March, Pet Valu’s annual campaign for America’s VetDogs, an organization that helps place service animals with disabled veterans and first-responders, brought in the highest amounts ever recorded in the partnership’s history.
An early glance at the 2017 cumulative totals for Pet Valu’s fundraising events show:
- 732 homeless cat and dog adoptions facilitated with local shelters
- 36,157 bags (a value of $211,148) of kitty litter donated to local shelters
- $171,215 raised for America’s VetDogs
- $164,584 raised for local animal cruelty prevention groups by 2017 calendar sales
“We continue to be overwhelmed with our customers’ enthusiasm and generosity each time we offer opportunities to support causes for animals in need,” said Joe Dent, vice president and U.S. general manager for Pet Valu. “What really tells the story about Pet Valu’s growth over the past few years is how much our customers have given back to their communities during events like Pet Appreciation Month and toward our partners like America’s VetDogs. Those are the numbers that matter most.”
