PARSIPPANY — Parsippany Area Chamber of Commerce will be presenting a networking and an information presentation on “Trademarks 101 – Protecting Your Business and Your Brand with a Federal Trademark Registration.”
This event will be held on Tuesday, September 13 at 8:00 a.m. at International House of Pancakes, 792 Route 46, Parsippany. Advance registration is suggested. $15.00 members, $20.00 non-members and guests.
You’ve worked hard to build your business and your brand name, and it’s a proud moment when you realize that all your dreams of being in business for yourself are coming true. But then you get a letter from an attorney you’ve never heard of, demanding that you immediately stop marketing and selling your product because it infringes on his client’s trademark. What do you do? What could you have done to avoid this? Is everything you worked so hard to build suddenly at risk?
Simply put, all of this could have been avoided at the outset by researching and developing a brand name that doesn’t infringe on an existing trademark, and then registering that mark for your own exclusive use. But how do you do that? Where do you start?
In this informative presentation, trademark attorney Alan S. Golub, Esq., will walk you through the basics of the federal trademark registration process. Among the many topics for discussion:
- What is a trademark?
- What’s the difference between patents, trademarks, and copyrights?
- Do I really need to register my trademark?
- Do I need an attorney to register a trademark?
- How much will it cost?
- What happens after I file my trademark application?
- Once I’ve registered a trademark, what happens if someone else uses it without my permission?
Your brand name is the cornerstone of your business – join us to learn how a relatively simple and inexpensive trademark registration can protect everything you’ve worked so hard to build.
Don’t forget to bring plenty of business cards, since there will be an opportunity to network with local business owners.
Register online at www.parsippanychamber.org. For more information, call (973) 402-6400.
