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HomeBusiness NewsDOLLARITA®– Returns to Applebee’s

DOLLARITA®– Returns to Applebee’s

Don’t call it a comeback just for Cinco, it’s here for the entire month of May

PARSIPPANY — The iconic $1 Neighborhood Drink of the Month that started it all is back and nope, that’s not the tequila talking, it’s still only ONE dollar. Applebee’s® Neighborhood Grill + Bar is celebrating all month long at participating locations with the “OG” and America’s go-to Cinco de Mayo cocktail, the DOLLARITA. Applebee’s is located at 1057 Route 46, Troy Hills Shopping Center.

“The DOLLARITA taught America that $1 is an unbeatable price for a cocktail. Where else can you find a good Margarita for only $1, all day, every day?” said Patrick Kirk, vice president of beverage and innovation at Applebee’s. “Some might say this is too good to be true, but to them I say, margaritas never lie.”

Served in a 10-ounce mug with tequila and a classic Margarita mix, you’ll be ready to make a toast to the drink that started it all.

Price, participation and availability of the Neighborhood Drink of the Month may vary by location, and guests must be 21-years old or over to enjoy responsibly. Void where prohibited.

As always, Applebee’s reminds you to please drink responsibly.

Established in 1985, Doherty Enterprises, Inc. is recognized as the 59th largest privately-held business in the New York Metro area by Crain’s Business and the 15th largest franchisee in the United States as ranked in the Restaurant Finance Monitor, operating six restaurant concepts including: Applebee’s Neighborhood Grill & Bar, Panera Bread, Chevys Fresh Mex, Quaker Steak & Lube and two of its own concepts, The Shannon Rose Irish Pub and Spuntino Wine Bar & Italian Tapas. In 2018, Nation’s Restaurant News ranked Doherty Enterprises as the 77th largest Foodservice revenue company in the United States. To date, Doherty Enterprises owns and operates over 150 restaurants in northern, southern and central New Jersey, on Long Island, as well as locations throughout Queens, Brooklyn, Staten Island and sections of Florida and Georgia. The Doherty vision is to be the “Best Food Service Company in the Communities We Serve” and its mission is to “Wow Every Guest Every Time, Wow Our People, Wow Our Communities and Wow Our Suppliers.” For more information click here.

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Frank L. Cahill
Frank L. Cahill
Publisher of Parsippany Focus since 1989 and Morris Focus since 2019, both covering a wide range of events. Mr. Cahill serves as the Executive Board Member of the Parsippany Area Chamber of Commerce, President of Kiwanis Club of Tri-Town and Chairman of Parsippany-Troy Hills Economic Development Advisory Board.
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