PARSIPPANY — Recently, the Parsippany Area Chamber of Commerce hosted a morning networking event titled “Email Marketing – The Good, The Bad & The Ugly.”
Ilene Greene and Ted Polmar, Principals of MarketShare Communications and BizCircles Entrepreneurs Business Network, presented this PACC Breakfast Program. Their firm specializes in marketing strategy, website development, and branding for small and middle market companies.
Everyone uses email these days – but the question is, does it really work? We are all inundated with tens or hundreds of emails every day and every week. Which ones get opened and why?
The attendees received first hand knowledge of the 10 Facts You Need to Know About Email Marketing. Some of the topics included:
- Best subject lines to get opened
- How good is your list
- How you can use email to grow your social media following
- Best times to send emails – it’s changing all the time
- Is your email template responsive and why it must be
- Best and most cost-effective way to reach your target audience
Ilene Greene and Ted Polmar, Principals of MarketShare Communications and BizCircles Entrepreneurs Business Network, will present this PACC Breakfast Program. Their firm specializes in marketing strategy, website development, and branding for small and middle market companies.
You can join Parsippany Area Chamber of Commerce on Tuesday, May 9 when Ilene Greene and Ted Polmar presents “
There was a time when social media was considered by some as a passing fad. Something that “the kids” were using, that businesses could never really benefit from. Today roughly eight-in-ten online Americans (79%) now use Facebook, a 7-percentage-point increase from a survey conducted about one year ago.
Popular social platforms have become marketing giants, offering businesses valuable data about their customers and a (mostly) free way to reach them. Social media for business is no longer optional.
Come to our next breakfast on Tuesday, May 9, and learn the 10 Benefits of Social Media and why you MUST be engaged – from Main Street to the Board Room. Find out who is using social media, how often they engage and which ones. Social Media helps you get: Exposure • Brand Awareness • Customer Loyalty and more!
This event is held at IHOP, 792 Route 46. $10.00 for members, and $15.00 for non-member and includes breakfast. Click here to register.