PARSIPPANY — “Developing A Successful Marketing Plan for the Small Business” was the topic presented at a Breakfast Networking Event held by the Parsippany Area Chamber of Commerce on Friday, March 10.
The Breakfast Networking Series is held at IHOP, 792 Route 46
This PACC Breakfast Presentation was presented by Ilene Greene and Ted Polmar, Principals of Marketshare Communications and BizCircles Entrepreneurs Business Network
A Marketing Plan offers a simple strategy or set of strategies, a marketing calendar, an evaluation system and a series of tactics that give you complete control of your marketing activities.
Topics discussed included “How to put your Marketing Plan together, Budgeting your plan, The initiatives you must take to make it happen and a good Marketing Plan conveys your company’s vision and mission to your target, markets, customers and employees.”
All participants was able to create a SWOT Analysis and discuss their Successes, Weaknesses, Opportunities and Threats that goes into planning your business’ future.
The next PACC Breakfast Presentation will be held on Tuesday, April 11 discussing “Email Marketing – The Good, The Bad & The Ugly.”
To make a reservation for this event click here.